

FastAnt, You and It has always been the policy of FastAnt to recycle all paper products that we scrap on your behalf, at no charge to you. Although we will continue to provide a free of charge service to dispose of ‘pure’ paper products, tighter controls imposed on us by the waste disposal industry now mean that certain types of material now incur charges if they have to be disposed of to landfill sites.
This document is intended to clarify what is and what is not classed as recyclable material and how, at the beginning of your products’ life cycle, we can ensure you incur no extra costs when it comes to disposing of the product at the end of it’s life cycle.
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FastAnt will continue to dispose of ‘pure paper products’ free of charge - these are literature products that are only manufactured from paper and have no more than two staples in the spine of the product or have a glued spine.
You will need to take into account how the products are packed, for example, the product may be recyclable but may be banded with plastic or rubber bands or shrink wrapped, this will make the product non-recyclable and will either have to be sent to landfill or processed to remove all outer packaging prior to sending for recycling. Sending products to landfill or removing all non-recyclable packaging to enable products to be recycled, will incur extra process charges.
Landfill costs
FastAnt are charged for all items sent to landfill and we recharge our customers for items disposed of in this way.
FastAnt offer the option to process products to enable them to be recycled and this can be quoted upon request, based on your agreed hourly labour rate. This may be a more cost effective option for you particularly if you are disposing of a large amount of product.
Avoiding disposal costs
To avoid the charges associated with disposing of your products you will need to consider the following when designing and packaging your literature:
FD = Free of charge disposal CD = Chargeable Disposal
Examples: Wire or plastic comb bound = CD
Product inserted in plastic ring binder = CD
Product has laminated or plastic coated cover =CD
How is the product packed:
For more information on how FastAnt can help make your print more environmentally friendly. please contact us
Are you an experienced Digital and B2 Print Sales specialist?
If you can answer yes to the above then we would love to hear from you!
FastAnt is one of Leicester's fastest growing companies and we would like you to help us achieve our ambitious targets for 2012. We wish to bolster our existing sales team but we are looking for dedicated and adaptable print sales executives who can sell Digital print services to customers who appreciate quality of product and especially quality of service.
FastAnt has an HP Indigo 5000 ink based digital press along with Develop Ineo 6000 toner based digital presses and we want to keep them well fed. FastAnt also uses clever software such as XM Pie to produce complete variable data printing for our customers.
We also have B2 and B1 Lithographic presses at our print factory at Taylor Bloxham so we can offer your customers any variation of print.
At FastAnt we can help you achieve your own ambitions and expand your selling ability to your
customers by virtue of our integrated Storage, Fulfilment, Point of Sale, Design and Distribution services. With Fastant, printing is just part of the story where you can work closer with your customers by providing them with a complete service and not just commodity print.
If you fancy a change and can give us 110% then contact Matthew Wennington by clicking here matthew.wennington@fastant.co.uk

You have probably noticed codes like this appearing on adverts, on products and packaging and wondered how they are used.
These are QR codes (Quick Response codes). By scanning these with a Smartphone, the associated software will link the user with a web page or provide data.
So how does this benefit a Marketing Operation?
When a user scans the code you have provided on your marketing material, mailing or even your business card, you can provide a code to direct to a specific web page, a special offer or a microsite specific to the mailing you have just sent.
The code is similar to barcodes where your customers are already familiar with the technology so it is easy for them to just point their Smartphone at the code rather than asking them to key in a URL, but the real key is making sure you tell your customer what to do, otherwise they too will be wondering what this square code is for!
Also, as this is web based, it is possible to monitor responses and provide you with statistics from your campaign.
The possibilities are endless - perhaps you wish to show several codes on your marketing material and you can then monitor where your prospect's interest lies.
What about a link to your twitter page or your facebook account? you could even link to a video you have already stored on youtube and later see how many people from a particular campaign were interested!
What about putting a code on free gifts you have given - as long as the product is large enough to contain the code (90% of Smartphones can read 26mm by 26mm, but this all depends on the resolution of the camera in the phone as some can go smaller).
So this all sounds very positive, but what's the downside?
The key to it all is that it is for Smartphone users only so this precludes phones which may have a camera but no software to drive barcode reading.
For further information and ideas how FastAnt can help you to incorporate the latest technologies into your marketing campaign, give us a call on 0116 240 5712 - we are a business founded on innovations!

FastAnt Instore is creatively led, and results focused. We specialise in permanent and semi permanent Point of Sale, Sales Promotions and Brand Retail Development.
Our experienced team can manage your Point of Sale project from inception to delivery in store, taking the pressure away from your marketing team.
We pay particular attention to the most cost effective and innovative methods to produce your POS items to keep your costs low, but the impact high.
You can contact FastAnt Instore on 0116 234 2630 or by email at tom.jeffery@fastant.co.uk or daljit.singh@fastant.co.uk
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